Business growth
Business growth, done well, is an increase in profitable demand that the company's operations, management, and cash cycle can absorb without creating more owner dependency.
What should I do if my company is growing too fast?
If a company is growing too fast, slow the parts that consume cash and owner attention, raise prices where demand allows, professionalize the order-to-cash cycle, and install management before adding more sales. Speed is not a strategy if the company cannot digest it.
Owners are often told they have a sales problem when they have a pricing problem, a mix problem, or a delivery problem wearing a sales costume.
We look at which revenue is worth having. Some customers fund the company. Some customers fund the chaos. Growth plans that ignore that distinction produce a larger version of the current week.
Once the engine is sound, growth becomes a choice: new markets, new offers, a more disciplined sales organization, or an acquisition the company is actually ready to absorb.
Signs this work is needed
- The best salesperson is still the owner
- Discounting is how deals close
- New revenue creates new fires
- Nobody can say which customers are actually profitable
What should I do if my company is growing too fast?
If a company is growing too fast, slow the parts that consume cash and owner attention, raise prices where demand allows, professionalize the order-to-cash cycle, and install management before adding more sales. Speed is not a strategy if the company cannot digest it.
Who is revenue & growth for?
Owner-led and founder-led U.S. companies that want the business to perform better and depend less on the owner.
